Asda has announced that it will be further extending its Blue Light Card discount for NHS and emergency service workers until the end of April.
Bosses said that they want to “acknowledge the amazing work that the workforce does” by prolonging the discount offered.
The supermarket currently offers 10% off for emergency service workers who have a Blue Light Card in a scheme that was set to end on March 31, 2023. Now, the offer will be prolonged until the end of April.
The offer is available in all of its stores across the UK, of which there are currently more than 630. The discount can be used across some food and drink items in stores as well as on George at Asda clothing, homeware, toys and gifts.
Read more: New 'mystery' deal offers Samsung TV, Xbox S or Lay-Z-Spa hot tub for less than £15
Blue Light Card holders simply have to present their valid card at the checkout to receive their discount. At present, the offer is only valid in stores and not online and may be pulled at any time, though it is currently set to expire on April 30.
When Asda announced it was extending the discount last year, Mohsin Issa, Asda’s co-owner, said: “We are delighted to have extended our partnership with the Blue Light Card into its third year. Our emergency services personnel do an incredible job and we’re happy to be able to continue this discount, along with our own Asda Rewards loyalty scheme and our everyday low prices, into the new year.”
Tom Dalby, CEO at Blue Light Card, said: “We’re incredibly proud of our partnership with ASDA and understand how much it means to our members, especially at this time of year. The exclusive 10% discount across food and soft drinks, George clothing and homeware, toys, gifts and optical helps to support families and individuals across the UK during what is a tough period for many and highlights ASDA’s appreciation of NHS staff and other frontline workers.”
Among the workers who qualify for a Blue Light Card are NHS workers, police officers, social care workers and members of the Armed Forces. The card is available for £4.99 for two years and also offers discounts at scores of other high street and online retailers.
What is not covered by Asda’s Blue Light Discount?
The offer can only be used in store and is valid on items bought in Asda stores including George clothing and at Asda Opticians. Discount is not valid on:
George.com
Asda Online Groceries
Asda Tyres, Fuel
All alcohol
Tobacco
Lottery products
Gift Vouchers & Cards
Infant/Formula Milk
Cashback
Fireworks
Online Games & Instant Tickets
Photo Printing
Saver Stamps
Postage Stamps
‘Top-Up’ Mobile Phone Cards
Any other online Financial Services and Insurances
Pharmacy & separate concessions
All items within the Just Essentials by Asda and Smart Price ranges.
It is not valid in an Asda Petrol Filling Station, Asda On The Move & Asda Cafes.
Who is eligible for the Blue Light Card?
There are many different companies and professions that can apply for a Blue Light Card, some depend on the department while others are the whole company. They include:
4x4 Response
Ambulance Service
Blood Bikes
Border Force
British Army
Cave Rescue
Community First Responders
Fire Service
Highways England Traffic Officer
HM Armed Forces Veterans
HM Coastguard
HM Prison Service
Immigration Enforcement
Lowland Search and Rescue
MoD Fire Service
MoD Police
Mountain Rescue
NHS
Police
Red Cross
Reserve Armed Forces
RNLI
Royal Air Force
Royal Marines
Royal Navy
Search and Rescue
Social Care Workers
St Andrews Ambulance
St John Ambulance
UK Visas and Immigration
Read next:
Ways to save money on video games, discounts and subscription services
Department store for second-hand returns after making £300,000 for charities
M&S launches limited edition collectable tins for King Charles' coronation from £5 each
Amazon announces three-day Spring Sale: everything you need to know to bag the best deals
Sainsbury's, Morrisons and Aldi to close hundreds of UK stores this Easter