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Marie Claire
Marie Claire
Lifestyle
Rachel Burchfield

As Ticket Sales Underperform for Her “This Is Me…Now” Tour, Jennifer Lopez Rebrands It to Celebrate Her Entire 30-Year Career in Music

Jennifer Lopez Ben Affleck
Jennifer Lopez.

Ticket sales for Jennifer Lopez’s “This Is Me…Now” tour this summer haven’t matched up to what they were projected to be; Marie Claire reported that these low numbers were likely the cause of Lopez canceling the final seven shows of the tour in August, affecting Cleveland, Nashville, Raleigh, Atlanta, Tampa, New Orleans, and Houston.

Lopez is rebranding her summer tour after weak ticket sales forced the cancellation of seven shows in August. (Image credit: Getty Images)
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