Way back in the 1960s “the personal is political” was a powerful slogan capturing the reality of power dynamics within marriages. Today, an equally meaningful slogan might be that “the technological is political”, to reflect the way that a small number of global corporations have acquired political clout within liberal democracies. If anyone doubted that, then the recent appearance of Elon Musk alongside Donald Trump at a rally in Pennsylvania provided useful confirmation of how technology has moved centre-stage in American politics. Musk may be a manchild with a bad tweeting habit, but he also owns the company that is providing internet connectivity to Ukrainian troops on the battlefield; and his rocket has been chosen by Nasa to be the vehicle to land the next Americans on the moon.