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Things have gone from bad to worse for Nike (NKE) and the stock is trading at the lowest level since the early days of the COVID-19 pandemic. The stock, which peaked in late 2021, has closed in the red for three straight years and is already down over 12% for 2025.
The company’s market cap has plunged below $100 billion and it is down nearly 63% from its all-time highs. In this article, we’ll discuss why Nike stock has been dropping and examine whether it would be smarter to buy the dip or steer clear.
