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Barchart
Barchart
Anushka Dutta

As Meta Platforms Looks to Double Smart Ray-Ban Glasses Production, Should You Buy, Sell, or Hold META Stock?

Tech giant Meta Platforms (META) is reportedly in discussions with its partner, eyewear company EssilorLuxottica (ESLOF), to double the production of its AI-enabled Ray-Ban smart eyeglasses by the end of this year. A production target of 20 million units or more has reportedly been set, with the option to increase to more than 30 million if needed.

Meta is experiencing “unprecedented demand” for its eyeglasses, so it has paused the product’s international rollout. While it’s not ideal to delay the international launch of the eyeglasses, the company is expected to overcome this hurdle soon. 

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