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Benzinga
Benzinga
Business
Melanie Schaffer

As Affirm Pulls Back Following Apple 'Pay Later' Announcement, Here's Why The Stock Remains Healthy

Affirm Holdings Inc (NASDAQ:AFRM) gapped down almost 4% to start the trading day on Tuesday after falling more than 7% on Monday but by press time, bulls had come in to buy the morning dip.

On Monday, Apple Inc (NASDAQ:AAPL) revealed a competing product to Affirm’s “buy now, pay later” virtual card at its 2022 Worldwide Developers Conference. Apple’s new “Apple Pay Later” product will allow users to make a series of four payments over six weeks without being charged fees.

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