To tackle the amount of time children spend on their phones now - instead of playing outside or with traditional toys and games - Argos is giving away £20,000 worth of toys in celebration of its 50th anniversary. Almost half of parents say they would like their children to play more traditional games as they help spark children’s imaginations and have tried to engage them in the games they used to play as a child.
Until July 13, customers can enter the competition to receive a £20 Argos voucher to buy a toy for themselves or their children. Argos has also teamed up with Comic Relief who will split a donation of £10,000 evenly between two of its key projects - Feeding Britain and The Bread and Butter Thing. This donation will go towards providing toys to families in need of support.
Fay Williams, Head of Toy Buying for Argos, said: “ Argos has been passionate about play since we opened our first store in 1973; fifty years later, our ambition to champion the power of play remains just as strong, with a new toy sold on average every two seconds.
