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Chronicle Live
National
James Rodger & Mike Kelly

Argos axes phrase 'two man delivery' from ads after sexism complaints

Retail giant Argos has stopped using the term 'two-man delivery' in its ads after customers said it was sexist. The high street chain is using the term “people” instead, The Sun reports.

The decision was taken after complaints were made to the chain on social media from consumers. One said: "I noticed in one of your stores your ad was sexist – 2 man delivery. Hopefully moving forward you’ll change this to 2 person delivery."

Meanwhile, according to BirminghamLive, another commented: "Can you explain why you put up a ‘2 Man Delivery’ sign in your brand new Lewisham shop? Do you only hire men to deliver heavy goods? It’s a very outdated and insensitive phrase."

READ MORE: Newcastle’s unique independent store on a mission to get people to shop locally in the North East

In response to complaints, Argos said: "We updated our wording earlier this year to ensure we reflect the diverse communities we serve and colleagues we work with.” On its website, the high street chain has a Q&A for customers.

In it, one customer asked: "Do you use 2 people for the delivery for large items?" The chain then replies: "Yes, we do. For bigger items (things like sofas, freezers etc.) our friendly drivers will contact you on the day of delivery with an estimated delivery slot, and they’ll safely take your order to your room of choice.

"Please note, delivery prices may change but you’ll be able to see any delivery charges before you pay at the checkout."

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