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Dallas, Texas-based Southwest Airlines Co. (LUV) is a passenger airline company offering scheduled air transportation services in the U.S. and near-international markets. Valued at $15.7 billion by market cap, the company provides in-flight entertainment, the Rapid Rewards loyalty program, digital platforms like SWABIZ for business travel, and extra services including Southwest's EarlyBird Check-In, upgraded boarding, and pet and unaccompanied minor transportation.
Shares of this airline giant have underperformed the broader market over the past year. LUV has declined 3.7% over this time frame, while the broader S&P 500 Index ($SPX) has rallied nearly 17.7%. In 2025, LUV’s stock fell 9.9%, compared to the SPX’s 16.3% rise on a YTD basis.