Get all your news in one place.
100's of premium titles.
One app.
Start reading
International Business Times UK
International Business Times UK
Shyna Mae Deang

Are Labubus Demonic or Evil? Here's Why the Popular Doll Is Being Linked to the Demon 'Pazuzu'

This quirky Chinese doll is laughing off Trump’s trade war, charming Gen Z and dodging tariffs with global appeal (Credit: Labubu X Account)

A wave of online speculation has turned a once-whimsical toy into the centre of a viral debate. In June 2025, social media lit up with claims that Labubu dolls were linked to demonic figures.

The dolls, produced by Hong Kong-based brand Pop Mart, became unexpectedly associated with Pazuzu, a Mesopotamian demon popularised in modern culture. It didn't take long for TikTok, Facebook and even a few church livestreams to weigh in.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.