Are Investors in Denial About the AI Upside for Apple Stock?

Cupertino-based behemoth Apple (AAPL) has gone far beyond the realm of being a mere tech company. Co-founded by the legendary Steve Jobs and now helmed by Tim Cook, Apple has become a consumer brand synonymous with aspirational devices, and has been a part of our cultural zeitgeist for years.

With products like its flagship iPhone, Macbooks, Apple Watch and iMacs in its repertoire, all connected by the ecosystem of its highly profitable services business, the company is seemingly a giant in whichever area it operates in. However, that is not the case in artificial intelligence (AI) just yet, with rival “Magnificent Seven” companies like Nvidia (NVDA), Microsoft (MSFT), Amazon (AMZN) and Google (GOOGL) seemingly way ahead of the iPhone maker on this front.