The concept of the alpha male was first suggested in 1970 to explain the organization of wolves in a pack. But wildlife research biologist David Mech, who coined the term, never intended for "alpha male" to mean the sole leader of a pack. Instead, he described how an "alpha male" and "alpha female" pair rule their group, make the decisions and produce offspring.
This idea quickly spread to other social animals and was even absorbed into popular culture, where it has come to describe a confident, assertive and often abrasive personality.
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