
Valued at $217.5 billion by market cap, AppLovin Corporation (APP) is a technology company focused on mobile app marketing, monetization, and analytics, primarily serving mobile app developers and publishers. Founded in 2012 and headquartered in Palo Alto, California, AppLovin provides a software platform that helps developers acquire users, optimize app performance, and generate revenue through advertising.
Shares of AppLovin have considerably outperformed the broader market over the past year. APP has gained 47.5% over this time frame, while the broader S&P 500 Index ($SPX) has rallied nearly 13.9%. Over the past six months, APP stock is up 47%, surpassing the SPX’s 8.8% rise.