While AppLovin (NASDAQ: APP) has been a standout performer over the past year, the stock has also been no stranger to volatility. Year-to-date, AppLovin shares have delivered a total return of approximately 300% over 52 weeks. However, there have been seven trading days during that period when shares declined by 10% or more.
Many of these steep drops came due to short reports that targeted the advertising technology company. They alleged that AppLovin was “impermissibly extracting” proprietary data from companies like Meta Platforms (NASDAQ: META). AppLovin allegedly used this data to improve its ad targeting, driving demand for its services that may not have manifested otherwise. Such reports caused shares to see massive single-day losses in February and March. However, the market clearly brushed these issues off; shares have more than doubled since the end of March.
