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Fortune
Fortune
Business
Sebastian Herrera

Apple’s new home devices are a bet on its upgraded Siri

(Credit: Courtesy of Apple)

Less than two months into the job, Apple Chief Executive John Ternus presided over his second major product launch Tuesday, introducing new home devices that includes Apple’s first smart home display.

The gadgets offer more ways to generate hardware sales. More important, they’re ideal hosts for Apple’s upgraded Siri, giving the company a new distribution channel as it plays catch-up in AI.

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