I'm sorry, but there are some rules that just shouldn't be broken. Whether it's the order you put your jam and cream on a scone, or whether you put your loo roll on so it falls over or under the holder, there are things you just know are right, and when Apple unveiled a new series called 12 12 12 I had a similar type of certainty.
The moment I saw that numerical title, and the fact that its first teaser trailer was nothing more than a "date announcement", I just knew in my soul that this would be a fun one – with the series premiering on 12 December, to make it 12 12 12 on 12/12. Then Apple went ahead and decided to ruin my day by launching it on 13 November.