
Given the push to launch and expand Apple Intelligence last year, you'd be right to conclude that's Apple thinks its suite of artificial intelligence-powered tools will play a major role in the company's growth. And we got a glimpse of just how major that is, particularly for Apple's iPhone business when the company announced its fiscal first quarter earnings yesterday (January 30).
While Apple reported all-time record sales of $124.3 billion for the three months ended December 29, iPhone revenue growth was essentially flat for the holiday quarter. The iPhone business accounted for $69.1 billion of Apple's sales for the quarter, down slightly from the $69.7 billion the company tallied during the same period a year ago.