
Apple's CEO, Tim Cook, just sounded a warning bell that got investors and iPhone fans on edge: new U.S. tariffs could slam the tech giant with a £720 million ($958 million) hit in its June 2025 quarter.
Announced during Apple's Q2 earnings call on 1 May 2025, this bombshell comes as the company navigates a tricky landscape of trade policies and declining sales in China.