Get all your news in one place.
100's of premium titles.
One app.
Start reading
Fortune
Fortune
Emma Burleigh

Apple’s Steve Jobs told students to never ‘settle’ in their careers: ‘If you haven’t found it yet, keep looking’

Late Apple cofounder Steve Jobs (Credit: Justin Sullivan—Getty Images)

Forty-five years after Apple’s IPO, the company is now worth $4.1 trillion—but its rise was anything but smooth. Steve Jobs weathered near-bankruptcy and was even ousted from the company he had built, before returning and setting the stage for Apple’s resurgence. But what kept him going, he once told students, was a simple career lesson: doing the work you love.

“Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do,” Jobs said during a 2005 Stanford commencement speech. 

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.