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The Guardian - US
The Guardian - US
Technology
Nick Robins-Early

Apple reportedly scraps multibillion-dollar plan to build electric car

man in a suit giving speech on a stage
Tim Cook, Apple’s chief executive. Photograph: Shawn Thew/EPA

Apple is canceling its plans to build an electric car, according to multiple outlets, ending a secretive project that has consumed immense resources over the past decade. Executives from the company made the unexpected announcement during an internal team meeting on Tuesday, forecasting layoffs and telling employees that many of them would shift to working on generative artificial intelligence, per reports.

Apple is believed to have spent billions of dollars attempting to develop an electric, semi-autonomous vehicle under the codename Project Titan, and its decision to kill the program is a major retreat from its previous strategy.

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