WWDC 2024 is just days away, and a new report suggests that the Apple and OpenAI partnership is coming to iOS 18, but with some interesting wrinkles that could change the long-term outlook for both companies.
The report from Bloomberg's Mark Gurman suggests that while Apple will work with OpenAI to bring generative AI features, the deal could be short-term, with Apple focusing on its own AI efforts in the long run. Apple doesn't want to be left behind by Google, Samsung, and other companies that are heavily integrating AI into their devices, so the company could enter this partnership to get something out there for its massive user base.
