In an effort to tackle growing competition in the Chinese market, Apple has made a surprising move by offering the much-anticipated iPhone 15 at a rare discounted price. This strategic decision comes as the tech giant aims to maintain its dominance in a market that has seen an influx of local smartphone manufacturers offering more affordable options.
China, being the world's largest smartphone market, has always been of significant importance to Apple. However, recent years have witnessed a shift in consumer preferences, with domestic brands like Xiaomi, Huawei, and Oppo gaining ground with their affordable yet feature-packed smartphones.