
Onboarding the next group of people to the world of non-fungible tokens could see an evolution beyond art and profile pictures into the increased utility of gaming, sports, tickets and company rewards. Large companies with massive customer bases can also help onboard more people to the space, but it may come at a cost.
What Happened: Technology giant Apple Inc (NASDAQ:AAPL) has entered the non-fungible token space, allowing transactions through apps on its marketplace. Like other transactions across apps on the Apple iOS Store, Apple is taking a 30% commission on the NFT transactions, which has been met with backlash.