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Tom’s Guide
Tom’s Guide
Technology
Tom Pritchard

Apple just killed off its social media-free short form video app — did anyone even notice

Apple clips app logo on an iphone 14.

If you remember the far-off days of 2017, you may remember Apple launching its "Clips" app. This was essentially Apple's take on Snapchat stories, or Instagram reels. It gave users the ability to create short-form videos from video clips and images, while adding things like music and filters on top.

Well now, as far as Apple's concerned, the app is dead. Not only has the app been removed from Apple's App Store, new support documents have confirmed that it won't be getting any more updates. You can continue to use Clips if it's already installed on your devices for the time being. But any new users will be left out.

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