Apple is about to try and break into a whole new product category – and it might be coming at a pivotal time for the future of the company.
This week, on 13 October, Apple is hosting a “Welcome Home” event that will represent a major attempt to break into the smart home. The headline of the launch event is rumoured to be the “HomeView”, a new screen meant to be placed around people’s houses that will allow them to interact with Siri and see information.