iPhone users have been warned about a new scam email claiming their photos and videos are about to be deleted. The message - claiming to be from Apple's iCloud service - states: "Your photos and videos will be deleted, take action!"
The email includes the iCloud logo and a message that suggests the usual payment method for storage has now expired. Users are then warned that not adding a new way of paying could lead to images stored on the subscription service being automatically removed.
The message reads: "Without iCloud space, you may not be able to store all of your data and files in the iCloud service". Users are then asked to tap a button to update their details.
The Mirror found it takes iPhone users to a fake website where the scammers try another trick to get you clicking. It says a loyalty programme is giving free extra iCloud storage for free thanks to a loyalty programme.
A button then appears - and those unlucky enough to tap it may then find their personal information is then siphoned to be used by cyber criminals.
How to tell the emails are a scam
This latest scam has plenty of signs that it's fake. Although there is an iCloud logo, there is no Apple branding in the message.
The note also doesn't include the name of the recipient with crooks simply adding the first part of the email address to try and fool people. A quick tap on the sender's address also instantly reveals the email is not from an Apple.com address.
Warning users about scams, Apple said: "Scammers often try to trick you into sharing personal or financial information by sending you messages or links to websites that might look like they’re from Apple, but their actual purpose is to steal your account information. Some phishing emails will ask you to click on a link to update your account information.
"Others might look like a receipt for a purchase in the App Store, iTunes Store, iBooks Store or for Apple Music, that you’re certain you didn’t make. Never enter your account information on websites linked from these messages, and never download or open attachments included within them."