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Fortune
Fortune
Rachel Shin

Apple investors dumped their shares after the company's VR headset event that one analyst said was overhyped

(Credit: Justin Sullivan/Getty Images)

Apple stock fell nearly 1% on Monday after the release of its highly anticipated Vision Pro virtual reality headset that one analyst said was costlier than anticipated and overhyped.

The Vision Pro unveiling created a sell-the-news event in Monday’s trading, as is typical for a product launch of its scale, KeyBanc analyst Brandon Nispel wrote in a research note to clients on Monday, saying the “hype leading into the event felt well overdone.” 

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