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Benzinga
Benzinga
Business
Chris Katje

Apple Drops The MLS Paywall — And Its Streaming Strategy Suddenly Makes A Lot More Sense

Beijing,,China,-,July,21,,2023:,Apple,Logo,Is,Seen

Apple Inc (NASDAQ:AAPL) is one of the smaller players in the streaming sector, but recent bets on live sports could be paying off for subscriber and advertising growth. A new change to its MLS soccer rights could help boost things even more.

Apple Changes Soccer Rights Paywall

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