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Tom’s Guide
Tom’s Guide
Technology
Tom Pritchard

Apple confirms 'significantly higher memory costs' and that means iPhone and Mac price hikes are almost certainly on the way

IPhone Air, iPhone 17 Pro and iPhone 17 being held aloft.

Apple's second quarter earnings call was yesterday, and with it came a lot of very good news about the company's financial situation — including that the iPhone 17 is the most successful iPhone series ever made. Sadly, Apple also confirmed something we've been fearing for a while, and it could likely mean price hikes going forward.

Tim Cook, who is stepping down as Apple CEO on September 1, confirmed that Apple was "partially unaffected" by the ongoing memory shortage during Q2. The fact Apple already had a stockpile of devices ready to sell helped mitigate the issues, but that's about to change. Cook confirmed that the June quarter will see "significantly higher memory costs."

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