Reckitt has forged a partnership with the Total Health, the corporate social responsibility (CSR) initiative of the Apollo Hospitals, for its national campaign titled ‘Dettol Banega Swasth India’ in schools at Irala, Bangarupalem, Tavanampalle, and Chittoor mandals.
The campaign, which aims at bringing in changes in the behavior of students and communities by adopting healthy and hygienic practices, was launched with the participation of 165 children, 36 teachers, and headmasters from the four mandals at Aragonda village, 25 km from here, on Monday.
The students and teachers took part in an orientation programme, mass handwashing practices, and children's parliament, followed by cultural events and prize distribution to the winners in various competitions.