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The Hindu
The Hindu
National
E.M. Manoj

An innovative campaign with a rare dragonfly mascot to enthuse voters in Wayanad

The Systematic Voters’ Education and Electoral Participation (SVEEP) team in Wayanad in association with the district administration has come out with an innovative campaign titled “Meet our SWEETEY” to encourage voter participation and biodiversity conservation.

The “Vote Kunhappan” initiative of the team during the 2021 Assembly election was a huge success, and it inspired the team to launch SWEETEY (Spreading Wayanad’s Election Enthusiasm Through Epithemis wayanadaensis), a mascot inspired by the newly discovered dragonfly species, Epithemis wayandensis, indigenous to Wayanad.

Election enthusiasm

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