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Fortune
Fortune
Business
Amanda Gerut

Amazon’s Andy Jassy sees a $1 trillion cloud built on businesses like the PGA Tour

Golfer in white hat (Credit: Photo by Andrew Wevers/Getty Images)

Not long ago, the PGA Tour shipped its own servers on trucks around the country. That means every week, employees loaded up racks of computer equipment and scoreboards, hauled it to golf courses in new cities, unloaded, rigged it together, and ran the tournament’s data operation before tearing it down and rebuilding it again on another course.

“The PGA Tour is a traveling circus,” said David Provan, the tour’s vice president of digital architecture. “We don’t play inside a set of white lines.”

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