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Los Angeles Times
Los Angeles Times
Entertainment
Tracy Brown

Amazon's 'The Rings of Power' is a bona fide hit. Why doesn't it feel like it?

Amazon JRR Tolkien Parrot Analytics Prime Video United States Nielsen

In the lead-up to its premiere this summer, "The Lord of the Rings: The Rings of Power" might have been best known for its extravagant price tag.

The first season of the highly anticipated Prime Video series, which wraps up with its eighth episode Friday, cost a whopping $700 million to produce (including to buy the TV rights), making "The Rings of Power" the most expensive television show ever.

Besides the appeal of seeing a new on-screen take on J.R.R. Tolkien's fantastic Middle-earth, this eye-popping sum is what stoked the curiosity of at least some viewers.

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