Amazon's next big Alexa event is imminent, and it's set to be a major one for all things Echo and smart home. The device-focused event, which will take place on February 26 at 10AM ET in New York City, marks the company's first Alexa announcement since September 2023. That was when the Echo Pop Kids smart speaker and its second-gen Echo Show 8 were unveiled. This time, Amazon is likely focused on the Alexa voice and could announce a big change for its smart assistant.
While Amazon hasn't officially revealed what's in store for its Alexa event, it hasn't been afraid to drop little hints here and there in the build-up to the next device launch. So far, we can venture a safe guess that the Alexa voice assistant will be the prime focus of the event, which is said to receive a significant AI upgrade, followed by the announcement of a new Echo smart speaker and possible Fire TV updates.
