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For years, Amazon.com (AMZN) has been the quiet backbone of modern convenience, delivering everything from last-minute essentials to powering entire businesses through the cloud. Whether it’s one-click shopping or seamless streaming, the company has built a reputation for making complex systems feel effortless in everyday life.
Now, that same company is making headlines in a very different space – one powered not by boxes or bandwidth, but by silicon. The company’s in-house chips, once a behind-the-scenes effort inside Amazon Web Services (AWS), are quickly becoming a central piece of the AI race. Its Trainium lineup is already seeing surging demand, with newer versions nearly fully booked even before broad availability, signaling that customers are hungry for cost-efficient alternatives to traditional AI hardware.