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Amazon fails to address EU concerns in iRobot deal

FILE PHOTO: The logo of Amazon is seen at the company's logistics centre in Boves

Amazon, the global retail giant, has yet to provide satisfactory solutions to the European Union's (EU) concerns regarding their potential acquisition of iRobot. The deal, which has raised significant antitrust concerns, is currently being evaluated by EU regulators.

The European Commission launched an investigation into the proposed merger between Amazon and iRobot on the grounds that it may reduce competition within the smart home device market. The EU is specifically concerned that the acquisition could lead to higher prices and less choice for consumers, as well as hinder innovation in the sector.

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