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Android Central
Android Central
Technology
Nandika Ravi

Amazon boasts record Prime Day sales fueled by electronics and back-to-school shopping

Amazon Prime Prime Day United States Doug Herrington Adobe Analytics Aloha Apple Blueland Dyson
PETERBOROUGH, ENGLAND - NOVEMBER 15: A close-up of a packaged Amazon Prime item in the Amazon Fulfilment centre on November 15, 2017 in Peterborough, England. A report in the US has suggested that o.

What you need to know

  • This year's Prime Day was a record-breaker for Amazon, with online sales in the U.S. alone reaching around $14.2 billion.
  • Sales rose by 11% compared to last year, and factors contributing to this increase could include better discounts offered by Amazon and the event being closer to the back-to-school season in the country.
  • Members enjoyed deals from brands like Sol de Janeiro, Apple, Dyson, and Ring. Small businesses like TruSkin, ALOHA, Blueland, and Native Pet contributed to the sales.
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