Amazon's Black Friday sale is firmly underway, offering customers epic deals across everything from tech, gaming, TVs and laptops to toys, home appliances, beauty and more.
While the online giant started slashing prices a week ago, there's no doubt that the best deals are being offered this weekend - so you don't want to miss out. You can browse all of the deals at amazon.co.uk/blackfriday.
There are several big-ticket items now available for much less, including air fryers, Apple devices and Shark vacuum cleaners. The sale officially started today (November 25), and will continue through to Cyber Monday on November 28.
Popular Amazon devices like Echo Dots, Fire TV Sticks and Kindles are also included in the offers - see our top picks below.
Amazon's Black Friday sale runs from today until Cyber Monday on November 28.
Should you need a bit of guidance before you shop, we've included all the details you should know.
Where can I find the best Amazon Black Friday deals?
Now that the online giant's epic sale has begun, there are great savings to be had on big-ticket items, plus you can receive free delivery if you're a Prime member.
Customers will be pleased to hear that a plethora of popular products have had their prices slashed for the official sale.
From Instant Pot air fryers to mattresses by Simba, we've spotted some great products at majorly discounted prices. Here are some of the categories to keep an eye on.
What is Amazon Prime and how do I join?
Amazon Prime offers customers a whole host of services from same-day delivery to unlimited music and video streaming.
There are two pricing options available for those wanting to sign up, either a £95 annual fee or a £8.99 a month charge, and customers can sign up with ease by heading to amazon.co.uk and entering their details.
Want to enjoy the perks without paying? All Amazon shoppers are eligible for a free 30-day trial, allowing them to access to all the Prime membership benefits. Just make sure you cancel the membership before the end of the trial period to avoid an unwanted charge.