British Airways has announced the way that travellers earn frequent-flyer points will be transformed from October. No longer will passengers collect points according to the length of the flight – BA now says it’s all about the money, with Avios awarded per pound, not per mile.
The airline says it will be a “transparent, consistent and simplified way to collect Avios” and is based on “customers’ feedback”. But airline points experts disagree, with one labelling it a “dud”.
