
Alexa+ has been years in the making but this week, the ubiquitous voice assistant received its biggest upgrade since its launch nearly 10 years ago. Through the use of generative AI, it has been completely redesigned to provide not just a more natural way to communicate, but a fully connected service.
Think of it as ChatGPT meets personal assistant. You can chat with Alexa+ as you would a friend, without having to carefully word commands in a robotic fashion, and follow up with having to repeatedly say Alexa.