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Fortune
Fortune
Eleanor Pringle

Airbnb boss insists being the butt of SNL skit didn't 'sting'

Brian Chesky, co-founder and chief executive officer of Airbnb Inc (Credit: Eric Thayer/Bloomberg - Getty Images)

They say there's no such thing as bad press, and Airbnb CEO Brian Chesky is proving the point by insisting a 'Saturday Night Live' skit taking aim at his company just proves the brand has become a true household name.

Earlier this year, actress Sydney Sweeney and comedian Chloe Troast appeared in the SNL bit, which labelled Airbnb setups as "bland, generic, and downright uninviting."

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