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International Business Times UK
International Business Times UK
Dani Oh

AI Memory Boom Backfires on Apple: Stock Drops Nearly 5% After Mac and iPad Price Hikes

Apple store front (Credit: AFP News)

Apple's near-5 per cent stock slide wiped almost $200 billion off its market value after the company hiked prices on key Mac and iPad models, as soaring memory costs from the artificial intelligence boom squeezed its hardware margins and forced those higher costs onto consumers.

The move underscores a new risk from the AI cycle: chipmakers supplying high-end memory are enjoying record demand, while device makers that depend on those components are being hit with sharply higher bills.

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