"Toxicity" is one of a few words that has come to define today's internet culture, and for online game makers, it's arguably an even bigger issue than curbing cheating. Platoons of trust and safety officers have been raised, and over 200 gaming companies, including Blizzard, Riot, Epic Games, Discord, and Twitch, have joined the "Fair Play Alliance," where they share notes on their struggle to get players to be nice to each other.
Yet for all their efforts, a 2023 report commissioned by Unity concluded that "toxic behavior is on the rise" in online games. Now some companies are turning to the buzziest new tech around for a solution: machine learning and generative AI.
