AI-generated fake faces have become a hallmark of online influence operations

Meta headquarters in Menlo Park, Calif. The parent company of Facebook says bad actors are increasingly using realistic faces generated with artificial intelligence to run social media influence operations. (Justin Sullivan/Getty Images)

Fake accounts on social media are increasingly likely to sport fake faces.

Facebook parent company Meta says more than two-thirds of the influence operations it found and took down this year used profile pictures that were generated by a computer.