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Fortune
Fortune
Cecilia Hult

AI chatbots struggle to function beyond English: ‘They know a lot … but they miss the culture’

(Credit: Graham Uden for Fortune)

The world’s leading AI chatbots can now generate everything from emails to research papers—in English. But shift to a different language, and AI’s performance begins to slip.

Most large language models are “a bit like a Fulbright scholar who is interested in Asia as their area of study,” said Kalika Bali, a senior principal researcher at Microsoft Research India at the Fortune Brainstorm AI Singapore conference on Wednesday. “They know a lot about the [subject], but they miss the culture. It’s an outsider’s gaze into the culture of a country.”  

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