The Supreme Court on Tuesday directed that advertisers should submit self-declarations that they are not misrepresenting or making false claims about products before promoting them in the media.
The Bench of Justices Hima Kohli and Ahsanuddin Amanullah passed the order to protect consumers from being trapped by misleading advertisements.
As a “tide-over” measure, the court ordered that advertisers should submit their self-declarations in line with the Cable TV Network Regulations Rules of 1994.
