Shoppers have described scenes of 'absolute chaos' as adults pushed and shoved children as young as seven to get their hands on bottles of Prime energy drinks.
Video footage shows the scramble at a number of discount stores today after they stocked up on the viral beverage created by YouTube stars Logan Paul and KSI.
The pair have used their social media clout to create huge demand for the drink, which contains coconut water, sweeteners and vitamins.