We're at Adobe MAX London, where Adobe has just announced the expansion of Generative AI in Illustrator. This will bring new tools such as Generative Expand (you'll know of this from Photoshop) and updates to existing ones, such as Generative Recolor.
Generative AI was brought to Illustrator last year, after being announced at Adobe Max 2023. Though the tools were met with a mixed reception and some trepidation from graphic designers, Adobe remains clear that any AI integration is meant to supplement and support your workflow, not replace it. And for this aim, Adobe is storming ahead, listening to designers about what is genuinely useful for them.
