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The Times of India
The Times of India
Sport
Gaurav Gupta | TNN

Adidas is Indian cricket team's kit sponsor: BCCI Secretary

Adidas BCCI India Cricket Team India Jay Shah World Cup Mumbai

MUMBAI: In an ODI World Cup year, Team India will soon be sporting a brand-new kit, with the Adidas logo standing out brightly on their jerseys.

In a major sponsorship coup, the Board of Control for Cricket in India (BCCI) secretary Jay Shah informed on Monday that German sporting goods multinational Adidas has been signed as the new kit sponsor for the Indian cricket team. Adidas will replace Kewal Kiran Clothing Ltd, maker of Killer Jeans, which came in as stand-in sponsor after the then-sponsor Mobile Premier League Sports (MPL Sports) pulled out of the deal midway.

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