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Sports Illustrated
Sports Illustrated
Business
Zach Koons

Adidas Ends Relationship With Ye After Antisemitic Comments

Adidas has ended its relationship with Ye, formerly known as Kanye West, in the wake of the rapper and songwriter’s string of antisemitic comments in recent weeks.

The company said in a statement that it “does not tolerate antisemitism and any other sort of hate speech,” adding that “Ye’s recent comments and actions have been unacceptable, hateful and dangerous” and that the remarks have violated the company’s “values of diversity and inclusion, mutual respect and fairness.”

Adidas also said that it would “end production of Yeezy branded products and stop all payments to Ye and his companies,” effective immediately.

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